April 29, 2013 WIC Update

SUBJECT 1: Breastfeeding Peer Counseling and Breastfeeding Friendly WIC Clinic applications
SUBJECT 2: Invitation for FY 2014 Breastfeeding Peer Counseling (BFPC) Program
SUBJECT 3: WIC Breastfeeding Friendly WIC Clinic Application
SUBJECT 4: Learning Dynamics - Customer Service Notes for WIC
SUBJECT 5: New/Revised Crystal Reports


  1. Breastfeeding Peer Counseling and Breastfeeding Friendly WIC Clinic applications: The applications for the Breastfeeding Peer Counseling program and the Breastfeeding Friendly WIC Clinic designation are completed online. In order to use the online application, you must complete an ASAP request to have access. Having access to the WIC online invoice and the LAP does not provide you access to this application. If you did this last year, you will NOT need to do it again this year. Below are the values that need to be selected when completing the ASAP form:

    Area Type: HEALTH APPLICATIONS
    Health Area Type: WIC BF APPLICATION
    Request Type: ADD ACCESS
    Role: WIC BF APPLICANT
    Other Role/Report Type: Choose appropriate WIC agency
    Comments: none
    Effective Date: current date

    If you have any questions please contact Kathy Mertzlufft at Kathy.Mertzlufft@health.mo.gov or call her at 573-526-4792.

  2. Invitation for FY 2014 Breastfeeding Peer Counseling (BFPC) Program: If your agency is interested in participating in the FFY 2014 BFPC program, please see the attached letter. Applications will be completed online this year. If your agency is interested in applying, please click here to complete the online application and attach your BFPC agency plan. For those who have access, your User ID and Password will be the same as the one used for the LAP and WIC online invoice. If you have not completed an ASAP to request access, please see the message above. The deadline for completing the application is COB on Friday, May 24, 2013. If you have any questions please contact Kathy Mertzlufft at Kathy.Mertzufft@health.mo.gov or by phone at 573-526-4792. (ONE ATTACHMENT)

  3. WIC Breastfeeding Friendly WIC Clinic Application: The purpose of this statewide effort is to implement evidence-based breastfeeding strategies to encourage and recognize local WIC providers that offer an optimal level of breastfeeding support. The WIC Breastfeeding Task Force worked with the state office to develop the specific criteria that must be met to be recognized as a “Breastfeeding Friendly WIC Clinic”.

    If your agency would like to apply for “Breastfeeding Friendly” status for FFY2014, please click here to complete the online application. If you completed an ASAP request for the BFPC application you will also have access to this application. Once it is determined that your agency meets all the criteria your agency will be recognized as a “Breastfeeding Friendly WIC Clinic” for FFY2014 and will receive a framed certificate to hang in your clinic. At this time we are not sure what funding will be provided for agencies meeting this criteria and information will be posted in a future WIC Update. The deadline for completing the application is COB on Friday, May 24, 2013. If you have any questions please contact Kathy Mertzlufft at Kathy.Mertzlufft@health.mo.gov or by phone at 573-526-4792.

  4. Learning Dynamics - Customer Service Notes for WIC: Attached is the latest issue of “Customer Service Notes for WIC.” This issue discusses the “Total Professional Image Quotient” (TPIQ), a topic the Learning Dynamics Senior Vice President Barbara Phillips recently presented at the National WIC Conference in Little Rock, Arkansas. Ms. Phillips also presented a workshop there on Dealing with Change. (ONE ATTACHMENT)

  5. New/Revised Crystal Reports: New and/or revised reports will be posted to Crystal on April 29, 2013. Please review the table of contents (attached) or at http://health.mo.gov/living/families/wic/wiclwp/data.php. If you have any questions about the new and/or revised reports, please contact your TA team member. (ONE ATTACHMENT)

Attachments:
BFPC FFY 2014 Invitation Letter
Learning Dynamics WIC Tips for April 2013
TOC Crystal WIC Reports